Digital

We develop strategies to maximize the digital opportunity in healthcare.

Our approach to digital strategy and execution is guided by deep industry expertise. We look “below the surface” to uncover insights not available with standard approaches.

Digital Strategy

Digital Landscape Review: In-depth research and analysis to understand where you are, where your competitors are, and potential gaps in the digital ecosystem. Digital Roadmaps: Strategic and tactical planning for developing commercial and precommercial omnichannel presence.

Omnichannel Presence

We plan, deploy and manage campaigns that influence the behavior and actions of patients and HCPs.
  • Paid and organic search
  • Paid and organic social media
  • HCP media platforms
  • Programmatic media
  • EHR media
  • Email marketing and automation
  • CRM
  • Webinars/Podcasts

Analytics & Measurement

Bespoke analysis, unbiased campaign reporting, and optimization using digital data and benchmarking.
  • Analytics strategy and planning
  • Custom dashboards
  • Monthly reporting and insights
  • Social listening
  • NPI level reporting*
  • Real-time website performance
  • Creative development support
  • Lead generation funnel optimization

Data Products

Leverage digital data to help find patients and generate business opportunities

  • Benchmark your results against 19 million users in rare disease
  • Data integration with internal BI and CI teams
  • Real-time lead finding tools for field teams
  • Integrate provider prescribing patterns and digital footprints to deliver real-time insights

learn more

Contact us to learn more about how we can help you win as the market continues to evolve.

Interested in joining the digital team?

learn more about open roles on our careers page

Join the team

meet the digital team

Cameron Coyan is a multimedia specialist with 10+ years’ experience in all things digital. Specializing in data analytics and reporting, Cameron also excels at SEO, graphic design, and web development. Some of his accomplishments include established the standard for photographing medical products for Cardinal Health's B2B site, creating digital marketing campaigns for dental offices with +300% ROI, and helping to build brands/style guides for multiple clients. With an Electronic Media BA from the University of Cincinnati and certified in all things Google, he is passionate about making the web a more functional place and tracking marketing material to make sure they're performing as intended.
Cameron Coyan
Digital Analyst
Cody Frankel brings years of experience in Pharma digital marketing, including Client Success, Account Management, Digital Engagement, Media and Advertising, Project Management and Communications. Cody's experience crosses HCP and B2B marketing where he's worked for Digital Pharma SaaS companies Doximity, and Healthcasts for the past 6 years, working with many BIG Pharma companies and all different disease portfolios and specialty areas. Prior to that, he has multiple years of experience working on the agency side for Ogilvy Health and JUICE Pharma where his experience crossed HCP, Consumer and D2C collaborating on many projects for a variety of different disease states. Cody holds a BA from The University of Rhode Island. He was born in Manhattan and raised in Northern New Jersey, currently he lives in New York City with his wife Jackie and their dog Leo.
Cody Frankel

Engagement Director, Digital

Christian is a highly skilled marketing analyst with a background in consulting services, having worked with clients across a diverse range of industries to optimize their marketing campaigns and drive business growth. He holds a BA and a Masters of Science in Marketing from Suffolk University, and his expertise in data analysis, strategic planning, and campaign optimization has enabled him to consistently deliver exceptional results for his clients. With a commitment to excellence and a passion for achieving success, Christian is an asset to any organization he partners with. He is originally from Venezuela and currently resides in Boston.
Christian Tuccella
Associate Client Manager
Danielle Palmstrom is the Principal and Head of Ambit’s Digital Studio. With over 15 years of experience leading teams focused on branding, customer experience, art direction, and award-winning precision marketing campaigns for consumers, and healthcare providers, Danielle brings a wealth of knowledge to her role at Ambit. A RISD graduate, Danielle began her career as an art director catering to clients spanning fashion, contemporary art institutions, and global brands. In her current role at Ambit, she leverages this diverse experience to help drive innovation in healthcare delivery - from developing intuitive patient portals to creating real-time dashboards. When she’s not working on making healthcare more human, Danielle enjoys fly fishing and mountain biking in her home state of Massachusetts.
Danielle Palstrom
Principal
John Van Duyn has been working in the digital marketing space for five years, starting in influencer marketing and expanding into search engine marketing and search engine optimization. His previous client-facing experience has touched a number of different industries, from craft beer to running shoes to seafood chains and everything in between. John graduated from Emory University where he majored in English and Creative Writing. While he is originally from the west suburbs of Chicago originally, he currently lives in the Back Bay area in Boston, Massachusetts.
John Van Duyn
Consultant, SEO & SEM
Lauren is a Digital Product Manager with over 20 years of experience in product marketing and management. During her career she has been embedded in strategy, product lifecycle, and understanding client needs. Her experience includes copywriting and editing, marketing email campaign strategies, social media marketing and brand marketing. Lauren is detail oriented with a passion for team and client collaboration and identifying key deadlines and milestones for success. Lauren holds a Master’s of Science in Management from Bridgewater University and is currently pursuing her Master’s in Social Work at Simmons University.
Lauren D'Angelo
Digital Project Manager